Branding Release

Murrells Inlet, SC – Myrtle Beach Collegiate will be the primary name moving forward with Myrtle Beach Prep being a secondary alias. After looking at ways to distinguish our program the advisory board for Myrtle Beach Prep went back to the drawing board to create their own brand identity. This process was started to allow the organization to re-brand with a new name that shows the college prep style program that is offered. This process will last over the next 2 years with gear and the social media reflecting the change. The colors, logo, and mascot going forward will remain the same as they have become the face of the program. During this process the organization went through a variety of names that would distinguish our program from high schools. After a 3-1 vote Myrtle Beach Collegiate was agreed upon by the advisory board.

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